This weeks Feature Focus is about at how you can optimize your custom text messages to build a more personalized experience for your customers.
There are a few excellent ways to take your custom texts to the next level.
Add [customer name] to your text. This will automatically add their first name, making your text more personal.
Add emojis. You want to make sure your customers feel like they’re dealing with a person and not just a faceless business. I recommend switching them up every couple of months to make them seasonal and current.
Last, but certainly not least is going to be your employee pictures. A friendly face can go a long way when it comes to building trust with your customers. Make sure these photos are actually of you or your employees and that they’re professional. This is going to be the first face your customer will see, so try to stay away from mirror pics and selfies.
So remember, make your custom text messages personable.
Make sure to include their name, keep it friendly with emojis, and add a professional employee photo so they know who’s on the way. Thanks for watching!