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Level Up Your Online Booking

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When pros optimize their online booking platform, they see on average seven more jobs a month. We’ll show you how to audit your existing online booking strategy and platform and suggest simple changes you can make today. We’ll also show you how to integrate Facebook and Google Local Service Ads to encourage more return customers and new prospects to book online.


One: Audit Your Online Booking Platform and Strategy



How optimized is your online booking platform and strategy? See how many of the following checkboxes you can mark off.


  • A link to book online is prominently displayed on your homepage



  • Showing at least one price point



  • Using personal pics of your team



  • Adding “Book Online” language to your van/truck wrap



  • Adding a link to online booking on Facebook



  • Mentioning online booking in your voicemail



  • Linking to online booking in your email signature and newsletters



In the following video, Jenelle Nappi, Housecall Pro’s Senior Manager of People Development, explains the four “P’s” of online booking: pricing, pictures, personability, and promotion.

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